Creating a blog for a company or for search engine purposes can be a great way to start any webpage.
In this article you will learn more about what it takes to create a blog that is seo friendly and attracts links.
The first idea you need to consider is what blogging platform you will be using.
Most people use WordPress to host their blogs, I would also recommend it.
You can also use Joomla and a few other services.
However, I always recommend using WordPress.
WordPress is easy to install by hand or with some web providers you can use your cpanel and fantastic deluxe to install it automatically.
Once WordPress is installed you will want to select a theme that reflects your style and message you are trying to portray.
Right now in the blogosphere magazine style themes are extremely popular.
If you are looking for this type of theme you can simply Google "free magazine style wordPress themes" and you will have a multitude of sites to choose free themes from.
Once you select one of the themes simply install it onto your WordPress page.
Once you have your theme selected and your blog set up you are going to make your blog more search engine friendly.
To begin this I would suggest you change your post categories to use the keywords in your post titles.
Simply go into your first post and click edit or create new post.
Once there you will see a little link below your title named "Permalink:" click edit just below that.
You will then be brought into a new window where you can select how you want your url to look.
I select the month/year/title one but it is up to you.
Once you have your title url changed you are set to install the plugin "All in One SEO Pack".
Simply install this nice plugin and you will be able to change many other seo facets of your blog.