Here are the three marketing strategies that will explode your photography business.
Email Marketing If you speak with any marketing person they will let you know that the money is in the list.
The email list that is.
Build your email list by having an option for visitors to subscribe to your mailing list.
This list will be include existing customers and potential customers.
Staying in contact with customers via newsletters or special promotions for any holiday ie.
Father's Day, Mother's Day, Christmas, or any other seasonal event will ensure that you get new and repeat customers.
There are two email marketing companies that we suggest that are easy to use and cheap.
They are iContact.
com and ConstantContact.
com Blogging Blogging is another great way to advertise your digital wedding photography business.
A blog is a quick pre-built website where you can quickly share tips, events, schedules, photos, and much more.
Monetize your blog by putting Google AdSense ads that pay you money.
Blogs are a place where the visitors can add their opinions on articles or photos that you publish.
Blogs are very search engine friendly so this may be a great way to get free traffic from your blog to your website.
There are several great blog sites out there.
Two of the more popular are blogger.
com and WordPress.
com.
Article Marketing Article marketing is simply creating articles about digital wedding photography and submitting them into article directories like EzineArticles.
com.
At the bottom of each article there is a bio box or resource box that allows you to describe yourself and have a link to your site.
Articles directories allow your articles to be copied and pasted into any other website as long as they keep the bio box with the article.
What this means to you is that if you write a good article several websites may post your article and give not only free traffic but it helps a website rank higher in the organic search listings.
The more popular your site the higher it goes.