If you are the owner of a small business and you have started to give Internet marketing promotion although, you might be wondering about two things; what is involved in this and how much it costs.
As a small business owner, you will have a smaller budget than that of a Fortune 500 company, and hey, that's okay! You can still find quite a few Internet marketing promotion strategies available to you.
First off, I would suggest that you start with the free or very cheap options first.
These include:

• Advertising using your forum or message board signature
• Advertising on your local cork board at the grocery store
• Advertising in the local yellow pages (on or offline)
• Getting some business cards and handing them out to people when you are at functions
• Collect and maintain a mailing list of people that WANT to hear what you have to say
• Design a mail order campaign of the products and services you offer

Next, I would move onto the mid-range Internet marketing strategies, these include things such as:

• Creating blogs
• Article Marketing
• Search Engine Optimization
• Search Engine Marketing
• Social Networking
• Offer promotional items
• Social Bookmarking
• Advertising on radio stations, TV or billboards
• Create a video and upload it to a few video websites

Even these fifteen or so options can help create quite the buzz around your business.
It doesn't matter if you are a small or a large business, you can use these Internet marketing promotion ideas and strategies to help boost sales, get more customers, promote a positive buzz about your business and get your name out there! It's important that you not only do it on the Internet, but offline as well.
Every little bit helps, and in certain industries you will find that online is better than offline buzz and vice versa.
Tweak your campaigns and ideas to find the best fit.