Trying to Make Money With Pay Per Click? 4 Sure Fire Tips to Improve Your Pay Per Click Campaign
So, you're looking to make money with pay per click? Should be easy enough from what you learned in your online business programs training, right? Just use these certain keywords often provided, plug them into a properly formated ad, direct people to your "lead capture", landing page or sales page and voila, you are making tons of sales.
Or has your make money with this advertising model been more like you turn on your ad, the clicks drain your account, and you got few leads, and no sales? Make money with pay per click can be profitable if done correctly.
There are many PPC ads out there so what do those marketers know that you don't? Here are 4 tips to improve your ad campaigns: 1.
Margins: keep in mind one thing.
In general, to make $1 on the net, you may need to spend $0.
20 to $0.
40, and even up to $0.
60.
Online profitability is not much different than offline.
You need to spend quality advertising dollars to make profit.
2.
Landing page vs.
Sales page: if you have a very well designed sales page, you may see results by sending your ad traffic directly to this page.
However, often this may not work.
Or it may work, but it will work better by adding another page, just ahead of the final sales offer.
The reason I feel this is the case is people initially found your ad by "searching" for the topic they were looking for.
That's the basis of anything online.
People looking for answers or information.
So, if they looked for "make money" (not a best PPC keyword; using it as an example here), and they click on your ad and they are directed to an immediate sales page trying to sell them, they may click away.
Why? They were looking for the answer to their question, not to be sold.
3.
Quantity: if you have many keyword landing pages that each ad can take people to, these all can add up to many keywords.
If these keywords bids range from say $0.
15 to $1.
50, you will see a nice average per click cost much less than the $1.
50.
This is pretty powerful and too detailed to explain it all here but its all about diversifying your keywords, so the average will be a nice minimal cost per click.
4.
Front end product (funded proposal): if you can sell a front end product so that some of your traffic buys, the income from this front end sale, can often cover your paid ad cost.
This can put your ad campaign to where your advertising cost is zero and your main product sold can be pure profit! The last two items are what I feel makes for a best in class program to make money with pay per click.
It would be in your best interest if you want to really make money with this type of paid ad campaign, to use all of the above tips, and for sure find a program that perfectly covers your pay per click ad cost.
Or has your make money with this advertising model been more like you turn on your ad, the clicks drain your account, and you got few leads, and no sales? Make money with pay per click can be profitable if done correctly.
There are many PPC ads out there so what do those marketers know that you don't? Here are 4 tips to improve your ad campaigns: 1.
Margins: keep in mind one thing.
In general, to make $1 on the net, you may need to spend $0.
20 to $0.
40, and even up to $0.
60.
Online profitability is not much different than offline.
You need to spend quality advertising dollars to make profit.
2.
Landing page vs.
Sales page: if you have a very well designed sales page, you may see results by sending your ad traffic directly to this page.
However, often this may not work.
Or it may work, but it will work better by adding another page, just ahead of the final sales offer.
The reason I feel this is the case is people initially found your ad by "searching" for the topic they were looking for.
That's the basis of anything online.
People looking for answers or information.
So, if they looked for "make money" (not a best PPC keyword; using it as an example here), and they click on your ad and they are directed to an immediate sales page trying to sell them, they may click away.
Why? They were looking for the answer to their question, not to be sold.
3.
Quantity: if you have many keyword landing pages that each ad can take people to, these all can add up to many keywords.
If these keywords bids range from say $0.
15 to $1.
50, you will see a nice average per click cost much less than the $1.
50.
This is pretty powerful and too detailed to explain it all here but its all about diversifying your keywords, so the average will be a nice minimal cost per click.
4.
Front end product (funded proposal): if you can sell a front end product so that some of your traffic buys, the income from this front end sale, can often cover your paid ad cost.
This can put your ad campaign to where your advertising cost is zero and your main product sold can be pure profit! The last two items are what I feel makes for a best in class program to make money with pay per click.
It would be in your best interest if you want to really make money with this type of paid ad campaign, to use all of the above tips, and for sure find a program that perfectly covers your pay per click ad cost.